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Fairfax Kills OFF Broadsheets and Lifts Profits

Posted: March 4th, 2013 | Author: | Filed under: Digital Media, Media, Online Media, Print Media | Tags: , , , , , , , | Comments Off on Fairfax Kills OFF Broadsheets and Lifts Profits

Fairfax Goes Tabloid, sorry COMPACT!Fairfax Media’s familiar broadsheets have been consigned to the history books, with the first tabloid editions of The Sydney Morning Herald and The Age rolling off the printing presses this morning.

In what is more of a survival strategy than a cosmetic overhaul, the larger broadsheet layout has been dumped for the weekday editions as Fairfax Media fights to hold onto readers and advertisers in a digital media world that has forced the closure of papers around the globe.

Apart from just size – which Fairfax amusingly refers to as compact rather than tabloid –  one of the biggest changes puts sport on to the back pages, with the very back page taken up by an advertisement, nice work.

Fairfax’s head of advertising strategy, Sarah Keith, says the company put in some very serious research. Brain imaging was used to track what readers really wanted during the entire redesign process, with some resounding plus’ for the new tabloid sized compact papers :: Read the full article »»»»


World of the News

Posted: September 4th, 2012 | Author: | Filed under: World of the News | Tags: , , , , , , , , , , , , , | 1 Comment »

World of the NewsThe global behemoth that is News (Ltd + International) is creeking and groaning under it’s own size as it attempts to reform itself for the digital age, changing the way it does business, answering for the way it’s done business and comes to terms with the trouble it’s had downsizing it’s business.

In the UK, the saga of phone-hacking goes on with Former News International chief Rebekah Brooks has appeared briefly in a London court, accused of conspiring to hack phones. As well as Brooks, former legal manager of Rupert Murdoch’s News International has been arrested in connection with the phone hacking scandal. In Australia the behemoth has not announced that up to 80 more editing and reporting jobs will be cut from News Limited, including dozens across Queensland.

The once golden Nine stable of multimedia products has dipped further into trouble times. Nine Entertainment has announced the sale of ACP Magazines- Australia’s largest stable of print based media –  to German media giant Bauer. The sale is reported to be worth about $500 million and is expected to be finalised in the next one to two months.

Mega wealthy – non-smoking tea toatler – Gina Rinehart puts her 50c $2 worth into the cost of labour debate.

No post would be complete without comment on Julian Assange, his latest antics – stuck within the shrinking walls of the Eucadorian Embassy in London – Mr Assange, or Our Jullian as we like to refer, is prepping himself for a 12 month camp-out as he steadies himself for waht looks like a very long fight. At what point does one need to ask the question; ‘surely he’d be done with the fight if he’d gone to Sweden 3 years ago?’

In proof that there is still some value in old-school communication devices, a Scottish fishing boat’s skipper has found a message in a bottle, 98 years after it was released. The bottle was released by the Glasgow School of Navigation in 1914 as part of an experiment to map the currents in the sea off the Scottish coast :: Read the full article »»»»


UPDATE! World of the News, Fairfax Media Confirms Jobs Going Offshore

Posted: June 12th, 2012 | Author: | Filed under: Indeep Media, World of the News | Tags: , , , , , , , , , | Comments Off on UPDATE! World of the News, Fairfax Media Confirms Jobs Going Offshore

World of the News - Fairfax Sends Jobs OffshoreLast month we reported on that shrinking Australian media behemoth that is Fairfax Media, is apparently planning to send jobs offshore by relocating production of its regional newspapers to New Zealand.

The proposed changes will affect 66 Fairfax staffers, Media, Ethics & Arts Alliance – MEAA – said via statement today.

Fairfax said the affected staff would be offered voluntary redundancies or redeployment, however, some staff may also be forced into redundancy.

The affected newspapers include the Illawarra Mercury, Newcastle Herald and seven associated community titles including the Lake Times, Kiama Independent, Newcastle Star, Myall Coast Nota, Port Stephens Examiner and Lakes Mail. Read the full previous post.

UPDATE! FAIRFAX HAS CONFIRMED – JOBS ARE GOING OFFSHORE: Newcastle Herald and Illawarra Mercury workers have failed in their bid to stave off job losses under a plan by Fairfax Media to transfer editorial production to New Zealand.

Fairfax has confirmed a total of 41 production jobs will be axed from newspapers in the Newcastle region, including the Newcastle Herald, and 25 jobs will go from the Illawarra Mercury. It says the changes are part of moves to increase efficiency in its newsrooms.

The Media Entertainment and Arts Alliance – MEAA – asked Fairfax to continue doing the work locally through the creation of a virtual sub hub that it claimed would be more cost-efficient :: Read the full article »»»»


Last Nail in a Coffin: Fairfax Family Bows Out of Publishing

Posted: November 11th, 2011 | Author: | Filed under: Digital Media, Favorite New Thought, From The Web, Indeep Media, Media, Online Media, Print Media, Technology | Tags: , , , , , | 12 Comments »

Today sees the end of an era at Fairfax Media, and Australian newspaper publishing, as the family that built the countries first publishing empire announced it had sold its remaining stake in the company. The news affirms that the demise of paper publications is set to become chronic. People can now easily and freely access news from virtually anywhere in the world using digital media via phones, tablets and computers, leaving the humble broadsheet close to redundant.

Printed newspapers and magazines continue to struggle on both the standard measures, circulation and copies sold, as the industry waits hand in pocket, for a combined readership measure for both print and digital editions, hold your breath, it’s coming, really it is? And while the Fairfax family might have shed it’s under-performing publishing stock, those still sat around boardrooms must have some serious scowls, the Audit Bureau of Circulation figures for the September quarter contained little good news for either of the major Australian publishers, News Ltd or Fairfax Media. News Ltd’s Sydney Morning Herald saw its overall circulation shrinking by almost 5 percent in the quarter, while News Ltd’s weekend editions copped a steep fall of close to 8 percent.

The Fairfax ownership of media has been a rocky road since 1841. The last 35 years have been particularly dramatic. In December 2006, in what many saw as a romantic reunion, the Fairfax family came back home when Fairfax Media announced a merger with the family owned Rural Press. in April 2007, Rural Press shareholders approved the merger with Fairfax. On that day, Fairfax shares sat at $5.07, valuing the family stake at $1.08 billion. Yesterday, those shares were sold for just $194 million, $814 million less than at the time of the merger. Getting of a sinking boat is clearly a success, taking you luggage is  perhaps a bonus not missed. Read the full article »»»»