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Fairfax’s BRW Going Digital ONLY

Posted: October 12th, 2013 | Author: | Filed under: Online Media, Print Media | Tags: , , , , | Comments Off on Fairfax’s BRW Going Digital ONLY

Fairfax MediaFairfax Media is closing the print edition of it’s weekly business magazine – BRW, formerly Business Review Weekly – after 32 years, as the company continues to shrink its workforce amid a major overhaul of its print operations.

The last issue of the weekly business magazine will be published on November 28, Fairfax’s director of business media Sean Aylmer has told BRW staff. A number of BRW’s senior reporters are highly regarded within their area of expertise.

The magazines publisher, Amanda Gome, says she is incredibly proud of the team behind BRW’s web presence and believes the publication will migrate successfully to a digital only version :: Read the full article »»»»


Will Fairfax Paywall Cannibalise it’s Printing Press?

Posted: June 6th, 2013 | Author: | Filed under: Digital Media, Media, Print Media | Tags: , , , , , , , , | Comments Off on Will Fairfax Paywall Cannibalise it’s Printing Press?

Will Fairfax Paywall Cannibalise it's Printing Press?The death of print is back on the tips of expert tongues with Fairfax Media announcing it’s hoping to replicate the success of its international digital subscription service when it launches a metered paywall in Australia next month. From July 2, visitors to The Age and Sydney Morning Herald websites will have free access to 30 articles each month, any reading after that will cost.

Fairfax chief executive Greg Hywood says the move is part of a restructure which will save the company an additional $60 million by the end of September – this year, ambitiously – Mr Hywood told an investor briefing this morning that the restructure aimed to reduce duplication across the business, with a minimal impact on content and sales.

While Mr Hywood warned of a sharp fall in Fairfax’s overall earnings, he said there were no plans to eliminate the print versions of any of the company’s mastheads. In march this year Fairfax Killed of it’s familiar broadsheets, consigning the format to the history books, with the first tabloid editions of The Sydney Morning Herald and The Age rolling off the printing presses on March 4, does a paywall signal the further shrinkage of physical paper as a source of news?

The battling media company says it’s international digital paywall – launched in March – has attracted almost twice as many subscribers than expected. Mr Hywood reiterated that the company had “no plans” to kill of print, however many media analysts believe that his statements only apply to the company’s popular weekend print editions :: Read the full article »»»»


Fairfax Kills OFF Broadsheets and Lifts Profits

Posted: March 4th, 2013 | Author: | Filed under: Digital Media, Media, Online Media, Print Media | Tags: , , , , , , , | Comments Off on Fairfax Kills OFF Broadsheets and Lifts Profits

Fairfax Goes Tabloid, sorry COMPACT!Fairfax Media’s familiar broadsheets have been consigned to the history books, with the first tabloid editions of The Sydney Morning Herald and The Age rolling off the printing presses this morning.

In what is more of a survival strategy than a cosmetic overhaul, the larger broadsheet layout has been dumped for the weekday editions as Fairfax Media fights to hold onto readers and advertisers in a digital media world that has forced the closure of papers around the globe.

Apart from just size – which Fairfax amusingly refers to as compact rather than tabloid –  one of the biggest changes puts sport on to the back pages, with the very back page taken up by an advertisement, nice work.

Fairfax’s head of advertising strategy, Sarah Keith, says the company put in some very serious research. Brain imaging was used to track what readers really wanted during the entire redesign process, with some resounding plus’ for the new tabloid sized compact papers :: Read the full article »»»»


Fairfax SELLS NZ Online Classifieds Site TRADE ME… for a profit!

Posted: December 18th, 2012 | Author: | Filed under: Media, Print Media | Tags: , , , , | Comments Off on Fairfax SELLS NZ Online Classifieds Site TRADE ME… for a profit!

Fairfax Media AustraliaFairfax is selling its remaining 51 per cent stake in New Zealand online classifieds site Trade Me for over $600 million. The struggling media company is selling its shares for $3.05 each, in a sale underwritten by UBS that will raise a total of $616 million.

Fairfax reckon that the money will be used to pay down its extremely large debt burden. The company’s chief executive Greg Hywood says cutting debt will allow the business greater flexibility in adapting to the new media environment.

“The proceeds from the sale will reduce Fairfax’s net debt and will provide us with a very strong balance sheet and the financial flexibility to invest and to complete the company’s structural transformation,” Mr Hywood said in a statement. “So when you look at the sale of both parts, despite selling at a discount, Fairfax has sold the entire Trade Me business for just over a billion dollars, giving it a $413 million profit.”

This dramatically reduces Fairfax’s debt down to around $230 million, which means that Fairfax can concentrate on rejuvenating it’s Australian business interests. Post sale, Fairfax will no longer have any stake in Trade Me. Mr Hywood says the firm has learnt some valuable lessons about the online environment through its six-year ownership of Trade Me.

“Trade Me has been a great business for Fairfax and we have learned a great deal more about the successful operation of digital businesses over the years since we acquired Trade Me for $NZ750 million in 2006.”


UPDATED: News Limited Shakes It ALL Up

Posted: June 26th, 2012 | Author: | Filed under: Digital Media, Indeep Media, Media, Online Media, Print Media, Television, World of the News | Tags: , , , , , , , , , , , , , , , | 2 Comments »

News Limited Shakes It ALL UpAustralia’s media landscape has been through the ringer over the past few weeks, the ground is changing at a pace not seen since the eighties. The latest shake-up comes from the ever stoic News Limited – the Australian arm of News Corporation – the company has announced a massive restructuring of the way it delivers news.

The announcement on last week, which included job cuts and a reduction in east coast operations from 19 divisions to five, came days after Fairfax Media outlined plans to axe 1,900 staff, move jobs offshore, close two major printing presses and downsize its flagship newspapers to tabloids, as well as it’s ongoing boardroom battles with billionaire Gina Rinehart.

Despite the cuts, News Limited CEO Kim Williams has told staff that the organisation remains committed to print :: Read the full article »»»»